SVoD consumption barometer

Solutions

The daily measurement of SVoD in France

Published on 01.04.2021

Do you want to find out what the most viewed programmes are every day ? Identify the most used platforms and favourite screens ? Or find out how many people us an SVoD platform every day ?

SVoD platforms have established a lasting presence in the audiovisual landscape. The SVoD consumption barometer allows various market players to have indicators on daily consumption of SVoD in France: top-performing programmes, consumption volume, share of different platforms, consumer profile, favourite screen, etc..

This barometer deciphers the offer and consumption of this content as closely as possible and analyses market trends.

The SVoD consumption barometer allows you to :

Know the daily consumption of content by platform, genre, target group, screen
Analyse content in its context of an offer: the power and attractiveness of platforms, competitive performance
Identify daily changes, as well as weekly and monthly developments, thanks to the major volume indicators: number and % of SVoD users, profiles, penetration, listening time, viewing time, number of content viewed

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Le de la consommation SVoD est réalisé en partenariat avec Harris Interactive via son en ligne Quali TV dédié, permettant d’interroger quotidiennement plus de 2000 téléspectateurs âgés de 15 ans et plus.

Résultats disponibles chaque jour et par tranche d'âge :

Palmarès des programmes
Nombre de contenus visionnés
Durée d'écoute et de visionnage
Nombre et % de SVoDistes

Rapports hebdomadaires, mensuels et trimestriels sur de nombreux autres indicateurs (offre et consommation, focus par plateformes, opérateurs, genres, nationalités ou sociétés de production, usages par écrans, etc.).

Périmètre de l'étude :

France métropolitaine, tous lieux - 15 ans et +
Ensemble des plateformes de SVoD représentatives de l'offre en France

Résultats quotidiens

Solutions associées

Confidence interval calculus

Sample size or target in the sample

n =

Proportion observed in the sample or on a target in the sample

p =

Warning: only applies to a proportion. The Average Rate is an average of proportions and the Audience Share a ratio of proportions. This tool is provided for information purposes. It cannot be applied for professional purposes without further precautions.